Businesses with small budgets shouldn’t be afraid to use promotional materials. Let’s get right to what works: cheap promotional items that people don’t just throw away, but use and grow interested in. Have you ever thought about how a cheap pen can bring in more customers than an expensive billboard? You’re about to learn. Additional info!
Custom pens have a strange and magical role in the world of marketing. These simple writing instruments go far beyond the desk of the person who gets them. They disappear, show up in coworkers’ hands, or end up in a family stationery basket. That’s brand visibility times two without doing anything after the first handoff.
Tote bags used to be only for trade exhibits, but now they are used for everyday tasks. Choose colors or slogans that stand out. All of a sudden, your customers are walking ads in the grocery store, the gym, and even the park. More eye time for your business means more reusability.
People don’t give keychains enough credit. Imagine that your business name is always there, always in play, every time someone reaches for their keyboard. Your keychain goes from “meh” to “marvelous” when you add a flashlight or a bottle opener.
Laptops and water bottles have brought back stickers. Give away a sticker that shows off your personality, such one that is hilarious, weird, or bold. People love putting them on their clothes, which gets your name out there in coffee shops, gyms, and school halls.
Don’t forget about drinkware. People use these at their jobs, in their cars, and on Zoom conversations, whether they are conventional mugs or robust tumblers. That word, logo, or icon you chose? It gets people talking or at least makes them feel at home over time.
Magnets may seem old-fashioned, yet they get the best spots on the fridge. Every time you go to have a snack, you get a little push toward your business. Your information will be front and center the next time someone forgets where to order.